PR Services
Eight ways we put Pakistani brands, founders and public figures in front of the audiences that decide whether they are taken seriously.
Nova Social works the desks directly. We agree what you should be known for, then place that story with the editors and outlets your buyers, investors and partners already read. Every angle is written for one specific publication, its readership and its editorial line.
Each service has its own page, its own scope and its own price. Pick the one that matches the problem, or talk to us and we will tell you which it is.
Placement in the national dailies, business press and broadcast outlets that set the domestic agenda.
Coverage in global business, technology and lifestyle titles for brands whose market reaches beyond Pakistan.
Announcements written to house style and sent to the desks that actually cover your category.
Long-term journalist relationships, so your name is already familiar when a story breaks in your sector.
Impersonation, false claims and search results handled before they become the first thing people find.
Positioning the person behind the company as a credible voice through commentary, profiles and speaking.
Pre-brief, embargo and day-of coordination so a launch lands as news rather than as an advertisement.
A coherent public identity for creators, athletes and public figures, built to hold up over years.
Nobody buys from a company they cannot verify. Coverage in a title your buyer already reads does the verifying for you, before the first call.
A paid placement stops the day the budget stops. An earned article keeps ranking, keeps getting cited and keeps working years later.
If you do not decide what shows up when someone searches your name, somebody else does. We make the accurate story the easiest one to find.
Before anything is pitched we establish where you appear now, what is said about you, and what a journalist or a buyer finds when they search your name. That baseline decides which of the eight services you actually need.
Every mention of you in the last twenty-four months, ranked by the authority of the outlet.
What page one says about you, and which of those results you do not control.
Who in your category is being quoted, where, and on what subjects.
The specific conversations your name should be in and currently is not.
One defensible line on what you should be known for, agreed in writing before a single journalist is approached. It is the cheapest hour in the engagement and the one that decides whether the rest works.
Targeted outreach, one outlet at a time. Each angle is rewritten for the publication it is going to, because an editor can tell within a paragraph whether a pitch was written for them or blasted to two hundred people.
One angle per outlet, written for that readership and that editorial line.
Timed releases so a launch lands everywhere at once instead of leaking.
Prep, briefing notes and someone on the call with you if you want it.
Chasing, corrections and making sure the piece runs as agreed.
A published article that nobody is pointed at is a wasted placement. Coverage gets pushed through your own channels, added to your site and monitored, so it keeps working long after publication day.
Coverage put in front of your existing audience, not left on a results page.
An As Featured In section on your own site, kept current.
Alerts on new mentions, so you hear about a problem before your customers do.
What ran, what did not, and what changes next month. Including the misses.
Every figure below is a placeholder. Nothing publishes until Nova Social supplies verified numbers.
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Most engagements see first coverage within one to two weeks, often inside a week. The first days go on audit and positioning, then pitching begins. Timelines still vary because editors decide, not us. A founder with a strong news hook can land in days. A brand with no announcement to make takes longer, and we would rather tell you that upfront than promise a date we do not control.
It depends on your budget and the tier of publication. We work with a publications network starting from $100 per placement, with mid and top-tier titles priced higher.
Price also depends on how many outlets you are targeting and whether you need content produced as well as placed. You approve the list and the cost before anything is booked.
For editorial pitches, no. Editors decide, and any agency promising a named title on an editorial pitch is not telling you the truth. Paid placements work differently. Those we can confirm by name because the slot is booked and disclosed as advertising.
What we guarantee on the editorial side is the work: a defensible angle, a targeted list of named desks, and persistent follow-through. Over a campaign that reliably produces coverage.
Yes. Roughly a third of our work is for clients targeting the UAE, UK and US markets.
We operate on Pakistan Standard Time and hold a weekly call at a time that suits your zone. Approvals run through a shared document, so nothing waits on a meeting. For international campaigns we work through our Tier-1 network rather than the domestic desks, and the process is otherwise identical.
The audit answers that, and it is the first thing we do.
Most clients need two or three rather than one. A founder launching a company usually needs Founder & Executive PR plus Press Release Distribution. A brand recovering from bad press needs Reputation Management before anything else. We would rather tell you that on the first call than sell you a service that does not fit the problem.
You do. Press releases, written content, photography and campaign assets we produce are yours outright once the invoice is settled.
Published articles belong to the publication, which is how editorial works everywhere. You are free to link to them, quote them and use an As Featured In logo, subject to each outlet’s own usage terms. We will tell you where those limits sit for any title we place you in.
Tell us what you want to be known for. We will tell you which services get you there.